There are many ways to market your business. And press releases are among the most effective methods to use to generate buzz and interest around your brand — when done right. Let’s go over some news outlets that specialize in publishing press releases.
It is important that your press release gets seen by as many eyes as possible, and that means distributing your press release to as many news outlets as you can in order to spread the word.
Fortunately for you, we’ve developed a list of the three best news sites for publishing and sharing press releases. You should keep in mind that some of the names on this list will require a small fee to publish the press release on their site. But usually it is well worth it in the long run.
Additionally, the most important part of press releases is writing them correctly and choosing a story that is newsworthy. Many news outlets will not accept your press release if it is not up to their standards.
Table of Contents
1. PR Newswire
PR Newswire is one of the more established news outlets that specializes in publishing press releases. They offer a wide range of products, including a press release distribution option. This is a great way to get your press release out there, albeit at a cost. Check out this press release that was published on PR Newswire, for example.
PR Newswire charges a $195 monthly membership fee. However, it comes with access to thousands of news outlets so it is well worth the money spent. PR Newswire is also one of the oldest companies on this list, having been founded in 1954. Today, they operate in over 170 countries.
2. com
PR.com is another popular news site that offers publishing for press releases. Unlike PR Newswire, PR.com does offer free publishing. However, you won’t get as many views and clicks using the free version of PR.com’s services as you may from their paid services.
To get your press release published on PR.com, you’ll follow a relatively straightforward process. The first thing you need to do is create an account and navigate to the “Submit Press Release” button. Once you have done this, paste in your press release and submit it. It will be reviewed by the PR.com team and, assuming you meet their guidelines, it will be approved and published on the website.
To get started with submitting a press release on PR.com for free, click this link to sign up for an account and to submit a press release.
3. Business Wire
Business Wire may be the last name on our list, but it’s certainly not the least of the ones available to you. Business Wire is a multinational organization headquartered in San Francisco, California. Founded in 1961, it has been established for a long time and has broadcast outlets in over 160 countries.
To publish your press release on Business Wire, you will need to create an account and select a distribution plan that best suits your needs. The national distribution plan starts at $815, the international plan at $1045, regional distribution plan at $475, and the industry distribution plan also $475. All of these are meant to be for a 400 word press release. While the price may seem steep, know that your money is being well spent and your press release will reach a large audience of people.
To learn more about getting your press release published on Business Wire, check out this link here.
That’s the list for the top three news sites for publishing press releases. Remember that the most important aspect in press releases is getting a good story and writing them correctly. That way you have the best chance at being published with as many news outlets as possible.